Which term describes internal growth using the company’s own resources to expand?

Prepare for the IB Business and Management SL Exam with flashcards and multiple-choice questions. Each question includes hints and explanations to boost your confidence and success.

Multiple Choice

Which term describes internal growth using the company’s own resources to expand?

Explanation:
Internal growth achieved with the company's own resources is organic growth. It means expanding what the business already does—producing more, selling more, or entering new markets—using profits and internal funds rather than acquiring another company. For example, reinvesting profits to increase capacity, boosting marketing to existing customers, or enhancing current products. This contrasts with external growth, which happens through mergers or acquisitions. Product development is related but refers specifically to creating new products, while market penetration focuses on increasing sales of existing products in existing markets. Organic growth is the broad term for growth using internal resources.

Internal growth achieved with the company's own resources is organic growth. It means expanding what the business already does—producing more, selling more, or entering new markets—using profits and internal funds rather than acquiring another company. For example, reinvesting profits to increase capacity, boosting marketing to existing customers, or enhancing current products. This contrasts with external growth, which happens through mergers or acquisitions. Product development is related but refers specifically to creating new products, while market penetration focuses on increasing sales of existing products in existing markets. Organic growth is the broad term for growth using internal resources.

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